Sports

NFL Week 3 ratings up 4 percent on CBS

NFL Week 3 ratings up 4 percent on CBS”

This will be hard to explain for the people who complain about NFL protests and like to take credit for the drop in the league's television ratings: With more protests and demonstrations in Week 3 than any other week in NFL history, ratings were up.

As player participation in protests during the National Anthem seemed to hit a peak - even Dallas Cowboys owner Jerry Jones took a knee in solidarity with his players - this is a huge victory for MNF after a day and full weekend of coverage of the U.S. President openly criticizing protesting athletes, calling some "sons of bitches".

Last week, a Jefferies analyst speculated that a 10% drop in ratings over the course of the 2o17 season would go on to cut $200 million in earnings from the networks broadcasting National Football League games this year. The network's two afternoon national games, one between the Green Bay Packers and the Cincinnati Bengals and the other between the Kansas City Chiefs and the Los Angeles Chargers, were basically even with previous year.

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Overall, ratings for Sunday's games were down roughly four percent when you combine the coverage on Fox, CBS and NBC.

A 9.3 rating on Monday Night Football during the Dallas Cowboys-Arizona Cardinals game was a 63 percent increase from last year's New Orleans Saints-Atlanta Falcons primetime game.

Beyond the game itself, the weather could also have been a factor Sunday night. Trump acknowledged the popularity of the weekend's pregame shows in a tweet posted on Tuesday morning.

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Overnight ratings for the telecast fell to a 11.6 rating for the game where the New York Giants defeated the Oakland Raiders. Additionally, CBS' NFL Today pregame show scored its highest rating since 2010. Those opposed to the protests have said it is disrespectful to the military and flag.

Fox, CBS, and NBC all broadcast the national anthem live during football games Sunday - a notable shift away from their usual practice. In a tweet sent right before Sunday's games, the president said "NFL attendance and ratings are way down".

While the ratings service ComScore can not measure overnight ratings, numbers from week one of the National Football League season are in.

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Washington Redskins running back Chris Thompson (25) carries the ball during the second half of an NFL football game against the Oakland Raiders in Landover, Md., Sunday, Sept. 24, 2017.



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