Sports

Porsche Is Now A Video Game Free Agent

In the year 2000, Electronic Arts (EA) introduced arguably one of its best Need for Speed installments to date. They would much rather deal directly with Porsche itself and work out a deal that puts its cars inside their games. The news, broken by German site SpeedManiacs, followed the appearance of some Porsche cars in Assetto Corsa. Likewise, some EA players may want to use cars aside from Porsche, so they end up playing other games that feature their favorite auto brand.

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The length of the exclusivity contract remained a mystery until Kunos Simulazioni, the developer behind the Assetto Corsa racing simulator, managed to secure a deal with Porsche that would see more than 20 of its cars added to the game, including modern street cars and race cars from various eras, all recreated in painstaking detail derived directly from manufacturer data. Finally being able to advertise the addition of one of the most celebrated and respected sports auto brands to the game would be a huge boon to the marketing appeal, especially if Polyphony Digital and Sony decided to make something of a big deal out of it.

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Porsche and Electronic Arts Video Game Company were rumored to end their licensing agreement after around 15 years of partnership. Ruf cars are technically recognised as its own distinct manufacturer, even though each vehicle they offer is derived from an unmarked Porsche chassis. As we understand it, the idea was Porsche's, a move the company probably came to regret as EA's racing titles got lapped again and again by GT and Forza on consoles and hardcore sims like iRacing on the PC. It's a possibility they will be included in Gran Turismo Sport as well, which is set to launch next year. The automaker's vehicles have made cameos in other games, notably in a downloadable auto pack for 2011's Forza Motorsport 4, but that was through a sublicense between Turn 10 Studios and Electronic Arts.

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